The convention is a dynamic and interactive communication project based on an idea and a strong, original and highly characteristic creative theme. The Theme, regardless of the target market (employees, sales force, trade, dealers, clients) must always be at the centre of the project.
Meetings are defined as gatherings for small numbers of participantsto exchange information, reach an agreement, provide training, etc.
The web convention is a variation, not necessarily an alternative, to the classic business meeting held in traditional locations (hotels, conference halls, theatres, etc.), the purpose of which is to communicate through digital media.
The roadshow is a travelling event – in growing demand – that aims to bring the company and/or its products in direct contact with the final consumer or the sales network.
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